Tech Published: 17 April 2024 Update: 17 April 2024

The Boring Phone is a nostalgic branding exercise by HMD and Heineken

Tech news
0
(0)
Photo of Boring Phone partially unfolded
The phone is boring so you can focus on good times with your friends, get it? | Image: HMD

HMD really wants us to have more fun. Earlier this year, it announced a collaboration with Mattel on an upcoming Barbie flip phone. Now, it’s teaming up with Heineken and creative firm Bodega on another effort designed to tap into nostalgia: the Boring Phone. There are more details on Heineken’s site — which you’ll need to be at least 21 to view — but basically It’s a translucent flip phone with no apps, just good retro vibes to help you connect with your friends over a cold one.

The Boring Phone is apparently real — I know, I was skeptical, too — but it will only be available through giveaways and isn’t going on sale. It’s a limited edition run and Heineken’s website indicates 5,000 will be made. There’s a 2.8-inch QVGA display on the…

Continue reading…

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.


Author:
Flavius Trica Creatif Agency Flavius Trica

Web designer and Co-Founder of Creatif.Agency, with more than 8 years in the design industry and a strong passion for digital art, has successfully managed to deliver one of the most creative web design agencies in San Francisco, California. Valuing quality, creativity, and customer satisfaction, always strive to improve!

Want to work with us?

Select the service you're interested in